Why Donor Engagement Isn’t a Fluff Activity

Why Donor Engagement Isn’t a Fluff Activity

Opening Scene: The Dessert That Sparked a RelationshipOn a Sunday afternoon in March, we served dessert and poured coffee. The room was filled with laughter, ladies, stories, and a special guest, a meteorologist who also happened to be our state’s Miss America...
Why Donor Touches Matter: The Motivation Behind the Magic

Why Donor Touches Matter: The Motivation Behind the Magic

Donors Give Because They Feel Connected Over the years, one of my most effective donor practices was simple: a personal thank-you call followed by one question: “What prompted you to give?” Those conversations offered more perspective on donor motivation, interests,...
A Return to Relationship-Based Philanthropy

A Return to Relationship-Based Philanthropy

Why individual and major giving now anchor long-term stability This post anchors a three-part series on relationship-based philanthropy and long-term nonprofit stability. It explores why individual and major giving have re-emerged as the most reliable foundation for...
Part 2: Why Multi-Year Giving Changes the Game for Nonprofits

Part 2: Why Multi-Year Giving Changes the Game for Nonprofits

Once multi-year giving is clearly understood, its value becomes easier to see, especially from the nonprofit’s perspective. Programs don’t operate on annual calendars, and meaningful outcomes rarely fit neatly into a single fiscal year. Nonprofits are often asked to...