If you’ve ever felt stuck trying to explain your nonprofit’s purpose in a way that actually moves people to give, you’re not alone. Every mission needs a message that brings it to life—and that’s exactly what a Case for Support does.
A Case for Support is more than a funding pitch. It’s your organization’s narrative backbone—the “why it matters” behind the work you do. It offers funders, board members, and community champions a clear window into your heart, your impact, and your plans for the future.
When done well, it:
- Paints a vivid picture of your mission in action
- Builds emotional connection alongside factual trust
- Offers a clear invitation to invest in something meaningful
Think of it as your “North Star” for fundraising communications. Once you have a strong case, everything else—grants, donor letters, campaign messaging—becomes more focused and more compelling.
Your mission is worth believing in. Let’s make sure it’s worth funding too—with a story that connects and a message that moves.
What’s Next?
Want your mission to move hearts and open doors?
Download the free Case for Support Starter Kit or book a clarity session to shape your story and spark action. Email Angie@AngieThompsonConsulting.com.